Educating, Engaging, Enticing and Exciting Consumers Nationwide
As we head into the tail end of peak Mexican Mango season, the nation is abounding with #MuchosMangoes. The growing excitement over mangoes continues and retailers, small and large, all over the country, are chalk-full of mango mania. Consumer engagement in learning to choose, store, cut and use mangoes has been at an all time high and we here at Crespo Organic and the Crespo Organic take the job of educating consumers seriously, demonstrating our prowess to enlighten consumers with multiple in-store and digital platforms, as well as through live demos, cooking classes and even our first consumer Supper Club.
Article Originally Written for and Published by Organic Produce Network
Read the published article on OPN
Season predictions have become challenging as “typical” Mexican mango seasons become tenuous. Erratic weather is the new norm and difficult to gauge weather patterns significantly impede forecasting ability. Making this particular season even more challenging to foretell is the ceaseless organic demand, which many buyers describe to be moving at an overwhelming pace, despite most producers reporting slightly higher than normal season to date volume outputs in organics.
Summer Mango Mania inevitably ensues
Mango Mania is poised to take Northern California by storm, leaving behind unsuspecting fruit lovers with a curious appetite for organic mangoes. The exclusive, regional distribution partnership between Crespo Organic Mangoes and Earl’s Organic Produce will bring juicy, sweet summer promotions on #MuchosMangoes. The two-month summer campaign will engulf the bay with a wave of mango-centric events and tantalizing digital support, aimed at mango lovers, curious foodies and farm-to-table fans.
Come With Your Inquisitive Mind, Leave With Mango Expertise!
Summertime screams mango. As the Mexican mango season blossoms in the peak of our summer, we begin to crave more and more of this sweet, perfumy fruit. Despite mango being the most widely consumed fruit in the world, it is one of the most intimidating in our kitchens. This hands-on class takes the pressure off, teaching the basics and beyond of all things mango. From selection to storage advice, to the best cutting techniques for your skill level (including kids). The class will cover a gamut of simple, yet tantalizing recipes, yielding several more ideas and kitchen tips to use all summer long. There will be plenty of mango nutritional wisdom offered and juicy tidbits of grower and agricultural knowledge. You will walk away with the sweetest ideas for your summer #MangoMania, as well as a case of organic mangoes in hand, thanks to Earl’s Organic and Crespo Organic Mangoes!