Proper Ataulfo handling practices increase sales and consumer satisfaction
El Grupo Crespo grows exceptional Ataulfo mangoes. They grow the Ataulfos in ideal microclimates that yield their signature flavor – sweet, sugar-caramel with a tinge of spice. If you ask me, it can only be created in Mexico.
The Ataulfo mango, a Mexican cultivar, is puro Mexico, as the saying goes. Just like Indian mangoes and Thai mangoes taste and look a little different when grown in Mexico, the Ataulfo mango is the same grown elsewhere. The Mexican season is THE season for this special mango. Many consumers know this and more are learning. We want to fuel that momentum, educating on best handling practices, and gaining more lovers of Mexico’s Ataulfo.
Plus, an additional NEW packhouse, Bola de Oro opens in Oaxaca
Back in 2019, just prior to the mango season, El Grupo Crespo opened Empaque Don Jorge II (EDJII) in Ocozocoautla de Espinosa, Chiapas, or – as the locals call it – Coita. It was the Crespo family’s second proprietary mango packhouse, plus several hundred supporting hectares of organic mango orchards. The expanded mango volumes and increased packing outputs allowed the family business to expand and grow. This season El Grupo starts their 2023 mango programs with even more volume, more capacity and more varietals. It’s exciting for me to witness their growth and see the family rewarded with recognition from the industry, retailers, wholesalers and processors.
It’s beginning to look at lot like a prosperous Mexican Mango Season
It’s that time of the year again when you all forget about fruits and vegetables amidst all the holiday hubbub, and also the time of the year when I begin thinking excessively about mangoes as we begin to prepare for the upcoming Mexican Mango Season!
I’m not going to lie, I get giddy with anticipation of all the mangoes to come, usually cooking up something mango-centric to ring in the holiday season. This year it was my Mango Pork Mole & Christmas Tamales and a very special Mexican Mezcal Pechuga Mango Milk Punch. My excitement for mangoes had already been jostled more than normal for this time of year since fresh back from a recent trip to Egypt where I had been pleasantly surprised by all the mangoes.
Tropical, chewy mango snacks are rolling out in produce, grocery & beyond
I’m not someone who enjoys delays of any kind. The aggressive workhorse, mover, pusher and shaker in me works hard to vanquish them. But, like so many, I was taught a good lesson during the first few years of COVID–delays are here to stay in all their often excruciatingly painful glory. Mary Oliver learned this lesson and cutely bottled it in one of her famous quotes: “things take the time they take.” This helps remind me that a delay is something temporary and, when gone, rather meaningless. Which is how I feel today as the first trucks of dried mangoes land in Nogales, AZ, and make their way out and into the fresh produce and grocery sector and eventually beyond: into new food sectors that are still a bit foreign to us like organic dried food processors, online food retailers and convenience outlets like gas stations, airport kiosks, and vending machines.
Climate-induced unpredictability & heightened demand creates chaos in mangoland
The show must go on. Our annual summer promotion, Crespo Organic Summer Mango Mania #MuchosMangoes starts today despite ultra-chaotic, confused markets particularly on the conventional side, which creates significate pressures on the organic side of things. Despite considerably delays with the Nayarit fruit starting, our show goes on and we expect our peak volumes and the mango mania to coincide with the month of July, kind of as planned.
Quick answer: #MangoJoy by way of #MuchosMangoes PRICED RIGHT
Summer: the warmest season of the year, in the northern hemisphere from June to August
Mango: a tropical oval or oblong fruit with succulent and juicy aromatic pulp and firm varying color blush toned skin and a hard central pit
Mania: an excessive enthusiasm or desire; an obsession
The mango’s popularity is soaring to new heights amongst Americans as they learn what the rest of the world already knew about the most widely consumed fruit globally. It is versatile and delicious and, thanks to the proximity of Mexico and Crespo Organic, priced perfectly at the peak of summertime.
Boasting the most efficient and modern mango pack house around
Disclaimer: This is a boastful and prideful post about a packing house that I truly believe in. I’m one of a few globally well-traveled industry folks with an extremely diverse make up of commodities, markets, cultures and systems. I have seen a lot of packing houses and “sheds” in my travels and none like this one. Boasting this facility and the Crespo’s is the natural outcome of my true beliefs.
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We don’t talk enough about the quality of packing houses in our business and yet this is the one place that can make or break a program, the place that usually solves and/or causes most problems in terms of product quality, food safety and compliances. Most fruits and vegetables are harvested and then brought to a packing house or shed where they are then packed into various bulk or retail packaging. These large and small sorting/packing hubs serve as the distribution outlet for the farm and/or the farmers. These facilities can be modern, elaborate, high tech, clean and simple, dirty and even bare bones covered (shaded) tables where things like fresh herbs are packed right out of the field.
Mature southern fruit + late Nayarit entrance = complex changeover
By definition the word foreground insinuates a seemingly larger position of prominence. I choose to use that word here as it’s important that we all understand the complexities that are looming in the mango world, as Mexico prepares to transition from the southern producing regions to the northern ones.
By no means it is a dire situation facing us, at least not for us, but it is one that will require us to work together in cooperation in order to keep things smooth for increasing sales and consumer satisfaction; consumers, who this time of year begin to consume more and more mangoes, as we need them to.
The northern regions of Nayarit and southern Sinaloa start back-to-back. They are rather large and long producing regions with extraordinary outputs in quantity. That wall of mangoes that ensues when these regions begin general production lasts around 3-4 months (and often longer) and coincides with peak consumer consumption or what we know as SUMMERTIME.
They key to moving through the upcoming transitional complexities and lack with enough finesse so that we can keep consumers happy, register pricing moving downward and mangoes flowing in and out quickly; so that we are ready for the even bigger displays, and even lower prices that move them rapidly into the hands and mouths of mango eaters, is as usual the sharing of real and accurate information from the ground in Mexico.
Crespo Organic 2022 Season Promotional Calendar is Out!
Bits and pieces or the whole package… we have what you need, and it’s not just #MuchosMangoes sales! We can help you build and shape durable mango programs that educate, engage and entice your shoppers all season long and keep them coming back for more. Season after season you’ll be met with a reputable, reliable brand—a Direct-Trade program, no less—from orchard to table. It’s the real thing!
Packing Crespo Organic Ataulfo & Tommy Atkins Mangoes!
Ocozocoautla de Espinosa (Coita), Chiapas, Mexico
In 2019, just prior to the mango season, El Grupo Crespo opened Empaque Don Jorge II (EDJ II) in Ocozocoautla de Espinosa, Chiapas, or – as the locals call it – Coita. As the Crespo family’s second proprietary mango pack house moves into it’s 4th season with efficiency and expertise and begins packing mangoes along side our partner packhouse in Oaxaca, it does so with expanded organic mango volumes and increased packing outputs.
EDJ II is not to be confused with Empaque Don Jorge (EDJI) – El Grupo Crespo’s original and main packhouse located in El Rosario, Sinaloa, Mexico. EDJ I’s was revamped and modernized several years ago, making it Latin America’s largest and most advanced hydrothermal mango packhouse. EDJ II is smaller but equally powerful and is expecting it’s own enlargement and modernization in the seasons ahead.